Never guess how to create a competitive staging bid again.
Set your home staging pricing too high and you won't get any staging projects.
Set your fees too low and you won't make any money.
This pricing course for home stagers gives you the strategies and formulas to price your staging services confidently and sustainably.
What's Inside the Pricing Lab for Home Stagers™?
How Much Are
Other Stagers Charging?
Module 1
- Learn competitive pricing
- How to ethically research your market
- Why you shouldn't rely on the "going rate" of what other stagers charge
Finding Your Value
Module 2
- Learn how home sellers weigh the value of your staging
- How to increase the value of your property styling services
- Quantify the monetary value of your staging to agents
Secret Pricing Strategies
Module 3
- Learn the psychology behind the numbers
- Why you never work for free
- How geography impacts prices
- The pros and cons of different strategies for pricing
Pricing Methods
Module 4
- Formulas, worksheets and case-studies for each pricing model: hourly, cost-plus, or project pricing
- Learn the best method for your staging business model
Breaking Down the Formulas
Module 5
- Occupied home staging consultations
- Vacant home staging
- Model home design
- Airbnb interior design
- Room-by-room case study
Dealing with Clients
Module 6
- Learn how to negotiate with sellers
- Terms of your staging contract
- How to raise your staging rates
- When (and when not) to give discounts
- Home staging price sheets
- Closing the deal
Overcoming Objections
Module 7
- Learn how to handle client objections to your staging bids and prices
- Script for what to say to each objection
Pricing "Lab" Means We Really Crunch the Numbers Together
There's a reason we call this a Pricing Lab™ and not a course. It's way more hands-on than a regular course, complete with case studies, formulas, and worksheets.
You'll experiment with different pricing options to find the perfect fit for your business, and finish the lab knowing exactly how much to charge.
In addition to 7 video modules, you'll get 4 worksheets that you will use to calculate the best numbers for your staging and design fees.
Worksheet 1: Calculate Your Hourly Rate. Use this worksheet to calculate the minimum hourly rate you can charge your clients.
Worksheet 2: Cost of Inventory Acquisition. Calculate how much each item in your staging inventory REALLY costs you.
Worksheet 3: Price Per Room. Calculate your typical price per room for staging based on the cost of acquisition worksheet.
Worksheet 4: Vacant Staging Proposal Worksheet. Use this worksheet to create a bid for a staging project, which you'll include in your proposal.
BONUS! Fully customizable (and seriously gorgeous!) vacant staging bid proposal, so that once you have your pricing perfected, you also have a professional proposal that will turn bids into staging jobs!
"I've been a home stager for 4 years and have always struggled with pricing. This course was so informative and amazing! I highly recommend it!"
-Holly Meyers, Grey Staging & Design
"Loved every module of this course! Very practical."
-Emmeline Chang, Staged With Flair
